Rainbow Mountain now 2nd most visited destination in Peru
The Rainbow Mountains, or Montaña Winikunka as the land sight is officially called, is now the second most visited tourist attraction in the old Inca Country of Peru. The natural phenomenon, which can be found between the Quispicanchi and Canchis provinces in the region of Cusco is only beaten by the famous Inca sanctuary of Machu Picchu.
This information has been affirmed by the governor of Cusco, Edwin Licona, right after he returned from Lima. Licona was in Lima to meet the Peruvian President Martin Vizcarra to tell him the importance of the Rainbow Mountains. It is a pure coincidence that right afterward, it has been announced that Winikunka Mountain has become the second most visited attraction in Peru with a total of nearly half a million visitors in 2018. This means that the famous mountains were on average visited by between 1000 and 1500 every day!
The governor also states that lately, tourists do not only visit the region of Cusco for its world-famous archeological sites and breathtaking history, but also for the stunning nature that surrounds the entire region. Montaña Winikunka is a perfect example of this.
Also, he emphasized that the region of Cusco hasn’t reached its full potential yet when it comes to geography, environment, and ecosystems. Cusco could develop itself more to be an outstanding hub between the Andean regions and the Amazon.
The more than 500.000 tourists that have visited Rainbow Mountain aren’t only from foreign countries; many Peruvian people were also interested in this famous natural phenomenon.
The rapid growth in visitors is, most likely, the result of a vast marketing campaign to promote both Peru as a country and, more specifically, Rainbow Mountain. Part of this promotion took place, for instance, during the 2018 FIFA World Cup in Russia.
Interested in what a tour to Rainbow Mountain looks like?