Peru Breaks Open Indian Tourism Market By Promoting Their Highlights

Peru Breaks Open Indian Tourism Market By Promoting Their Highlights
Monday January 14, 2019
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Peru Breaks Open Indian Tourism Market By Promoting Their Highlights

People all around the world are slowly getting aware of all the natural beauty and ancient culture that Peru offers. The next country to be convinced about the need to visit Peru will be India, as Peru will showcase its highlights during the 26th Leading Travel Trade Show of South Asia (SATTE). This has been announced by Peru’s Domestic and Foreign Tour Operators Association (Apotur).

To wit, Peru has sent six big Peruvian tour operators to India to promote the country during the major event, which is being held between the 16th and 18th of January in the biggest mall of the Indian capital New Delhi. In addition, the Trade Office of Peru will be present at the SATTE.

The tour operators will represent the different tourism destination of Peru, such as Lima, Cusco and Lake Titicaca. In this way, the visitors of the fair will get a broad overview of everything that Peru has to offer. These operators will be explained how the Indian market worked by their counterparts from the South Asian Nation.

Peru expects to receive more Indian tourists as a result of the presence at the fair. The association of Peruvian businesses state, that Peru is an attractive country for Indian visitors.

Currently, Indian visitors tend to visit other countries in South America, such as Argentina, Brazil and Ecuador. PromPeru wants to change that by luring Indians to the old Inca country. This will have huge economic benefits, because Indian tourists spend an average of 1000 US dollars per person. So far the promotions seem to be successful, as the amount of Indian visitors has already increased by 35% in 2018.

The Indian travel fair will be visited by nearly 35.000 international travelers and there will be representatives from over 50 countries in total.

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